Tech-On! English (Online Media)
Tech news straight from Asia
Tech-On! English Website: http://techon.nikkeibp.co.jp/english/
Media Data 2011: Tech-E MediaData abridged 2011
Tech-On! English
- Core users: Managers and engineers in manufacturing sector in worldwide
- Monthly page views: 222,578 (As of Oct. 2010) (SiteCensus (Nielsen//NetRatings))

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About Tech-On! English
Tech-On! is a one-stop online technology news portal published in English, Japanese, and Chinese, and is run by Nikkei Business Publications, Inc. (NikkeiBP), Japan’s largest publisher of business and technology related news and information.
Designed primarily to serve engineers and other technology professionals, Tech-On! integrates information from several Japanese language magazines published by NikkeiBP, notably Nikkei Electronics (electronics industry), Nikkei Microdevices (LSI/FPD industry), Nikkei Automotive Technology (automotive industry), and Nikkei Monozukuri (manufacturing industry, mechanical design).
Designed primarily to serve engineers and other technology professionals, Tech-On! integrates information from several Japanese language magazines published by NikkeiBP, notably Nikkei Electronics (electronics industry), Nikkei Microdevices (LSI/FPD industry), Nikkei Automotive Technology (automotive industry), and Nikkei Monozukuri (manufacturing industry, mechanical design).
Tech-On! aims to deliver detailed information on all of these sectors to meet the increasing need for pan-industry information for technology professionals. The English version of Tech-On! also features information from Nikkei Electronics Asia covering the dynamic technology industries in China, Korea, and other Asian countries.
AD SPACE & RATES
For more information, please contact BluOcean AdMedia
- Creating New Market Opportunity
•Representing Publisher – Advertising Sales
•Representing Trade Show Organiser – Booth Sales
E-mail: BluOcean.AdMedia@gmail.com
Phone: (65) 6552-7388
Skype: BluOcean.AdMedia
Website: http://BluOceanAdMedia.wordpress.com
Facebook: https://facebook.com/bluocean.admedia
Twitter: http://twitter.com/BluOceanAdMedia
Tech-On! Chinese (Online Media)
Portal site for Chinese engineers and management Tech-On! Chinese
Tech-On! Chinese website: http://china.nikkeibp.com.cn/
Media Data 2012: http://www.nikkeibp.com/adinfo/online/pdf/Tech-C_MediaData.pdf
Tech-On! Chinese carries about 20 articles of importance to Chinese engineers daily, selected from the Tech-On! site, under 12 theme categories.
Written by specialist writers, these articles offer high-quality technical information from across the world, with detailed analyses and explanations. Tech-On! Chinese also offers its own stories gathered from China.
The columns by Chinese analysts and original reports on important trade shows held in China especially gather enthusiastic attention of Chinese-speaking readers. Tech-On! Chinese has become an indispensable source of information to Chinese engineers and executives who watch the trends in Japan and World closely every day.
Core users: Managers and engineers in manufacturing sectors in China
Monthly page views: 962,078 (as of November 2011) (SiteCensus (Nielsen//NetRatings))
Number of unique browsers: 90,343 (As of October 2009) (SiteCensus (Nielsen//NetRatings))
Industries Covered
Ad Spaces & Rates
- Creating New Market Opportunity
•Representing Publisher – Advertising Sales
•Representing Trade Show Organiser – Booth Sales
E-mail: BluOcean.AdMedia@gmail.com
Phone: (65) 6552-7388
Skype: BluOcean.AdMedia
Website: http://BluOceanAdMedia.wordpress.com
Facebook: https://facebook.com/bluocean.admedia
Twitter: http://twitter.com/BluOceanAdMedia
Tech-On! (Online Media)
The leading technology portal for engineers supporting Japan’s manufacturing sector
Tech-On! website: http://techon.nikkeibp.co.jp/
Media Data 2012: http://www.nikkeibp.com/adinfo/online/tech.html
Core users: Engineers in manufacturing sectors
Monthly page views: 7,829,253
Number of unique browsers:1,000,036
Tech-On! delivers a wide range of information on electronics and mechanical technologies and industry trends in manufacturing, useful for our core readers of engineers working at the forefront of the Japanese manufacturing industry.
The fields covered include automobiles, digital consumer electronics, communications equipment, and semiconductors.
Together with e-newsletters sent from Nikkei Electronics, Nikkei Monozukuri, Nikkei Automotive Technology, and Green Device, Tech-On! is used as a handy and efficient tool for gathering information.
USER PROFILE
Media Data download: Tech_MediaData_detailed.pdf
Media Data website: http://www.nikkeibp.com/adinfo/online/tech.html
- Creating New Market Opportunity
•Representing Publisher – Advertising Sales
•Representing Trade Show Organiser – Booth Sales
E-mail: BluOcean.AdMedia@gmail.com
Phone: (65) 6552-7388
Skype: BluOcean.AdMedia
Website: http://BluOceanAdMedia.wordpress.com
Facebook: https://facebook.com/bluocean.admedia
Twitter: http://twitter.com/BluOceanAdMedia
ECO JAPAN-CHINA
Website: http://china.nikkeibp.com.cn/eco/
A membership-based Chinese language site focused on environment. Leveraging our expertise, it introduces news and information on Japan’s advanced green technologies and green businesses to interested readers involved in Chinese environmental business.
Core users
- Officials in central and local governments in China
- Electronics engineers in whole-ranging environment-related fields in China
Monthly page views: 130,176 (as of November 2011)
Number of unique browsers: 20,108 (as of November 2011)
Advertising Space

Advertising rates
| Menu | Rate | Specifications |
|---|---|---|
| eaderboard | JPY500,000 per month | 728(w) x 90(h) pixels Flash: Max.30KB, GIF:Max.30KB |
| Rectangle | JPY600,000 per month | 300(w) x 300(h) pixels Flash: Max.50KB, GIF: Max.50KB |
| Middle Banner | JPY300,000 per month | 675(w) x 80(h) pixels Flash: Max.30KB, GIF: Max.30KB |
| Short Banner | JPY200,000 per month | 300(w) x 60(h) pixels Flash: Max.15KB, GIF: Max.15KB |
| Skyscraper | JPY800,000 per month | 800(w) x 160(h) pixels Flash: Max.50KB, GIF: Max.50KB |
What is NikkeiBP?
What is NikkeiBP?
Nikkei BP offers a total and unique advertising solution through our trusted media, comprehensive portfolio and loyal readership.
Nikkei BP has over 40 years of history, since we began with Nikkei Business, and now provides a comprehensive portfolio of over 40 trusted magazines. Moreover, we have formed a powerful bond with our readers through our uncompromising journalism. Our readers are influential key decision makers in various industries. Nikkei BP Group can offer the optimum marketing solution through cross media using a combination of our magazines, websites and events
Overview of Nikkei BP’s Media
Examples of Advertising Solutions
Media-originated Coordinated Market Awareness Plan: Mitsubishi Corp.
Lead Nurturing: Pharmaceutical Company
Joint Product Design: ISETAN × Priv.
Corporate Site Linkage: Otsuka Corporation
Nikkei Medical Special Processing
- Creating New Market Opportunity
•Representing Publisher – Advertising Sales
•Representing Trade Show Organiser – Booth Sales
Phone: (65) 6552-7388
Skype: BluOcean.AdMedia
Website: http://BluOceanAdMedia.wordpress.com
Facebook: https://facebook.com/bluocean.admedia
Twitter: http://twitter.com/BluOceanAdMedia
Nikkei Business Publications, Inc.
Nikkei Business Publications (Nikkei BP), a Nihon Keizai Shinbun Company. Publisher of business and technology information is known well for its various magazines on segmentalized business and technology fields, and a direct-sales system of the magazines.
Nikkei Business Publications, Inc. is a publisher and content provider, delivering technology and management information through a media mix of magazines, books, websites, tradeshows, research, consulting, and seminars covers a wide range of fields, including management, personal computers, computers, telecommunications, machinery, construction, medical care/health, digital home appliances, entertainment, and lifestyle.
There are two types of magazines:
1) one is a magazine that is delivered directly to readers who made subscription contract (direct sales), and
2) the other is a commercially available magazine that readers can purchase at book shops and other stores.
Nikkei BP group as a whole publishes a total of 45 magazines and newsletters.
Among them, just 38 magazines published by Nikkei BP boast some 2 million readers in total, and the number of issues shipped throughout a year reaches some 9 million.
Nikkei BP articles are covered and written by 504 expert editors (among them, the number of technology-related editors is 329), and most of these magazines remain top sellers in each specific field. Moreover, we aggressively publish books sold at book shops and “mooks (magazine-cum-books)”.
For Internet business, Nikkei BP restructured the total information site “Nikkei BP Net”, a must-read website for business people.
In 2006, Nikkei BP launched such new websites as “Nikkei Business Online” for world business leaders in the Internet era, “Nikkei Personal Computing Online” for business PC users, and “Nikkei Medical Online” for doctors working in the front lines of clinical practice.
With these as well as the total information site for IT professionals “IT Pro” and the electronic information service for businesses “Nikkei BP BizBoard”, Nikkei BP currently run some 150 websites. The total page views of our websites exceed 80 million per month, and the total number of unique browsers is over 8 million, both of which are still rapidly increasing.
Notice of Magazine Size Change
Nikkei Business Publications will standardize the size of its major magazines in July 2011.
As most of our magazines are currently published in either of the two sizes, 280mm(H) x 210mm(W) for saddle stitched binding or 280mm(H) x 208mm(W) for perfect binding, they will be standardized into a uniform size of 280mm(H) x 210mm(W) from July on. This will enable shared use of ad materials between saddle-stitched magazines and perfect-bound magazines, and thereby reduce the advertisers’ burden in production costs and facilitate their ad-placing planning. With full-fledged spread of electronic magazines around the corner, the uniformed size will also simplify the process of magazine production suited to different kinds of devices.
Media Data Downloads: http://www.nikkeibp.com/adinfo/download/
- Creating New Market Opportunity
•Representing Publisher – Advertising Sales
•Representing Trade Show Organiser – Booth Sales
E-mail: BluOcean.AdMedia@gmail.com
Phone: (65) 6552-7388
Skype: BluOcean.AdMedia
Website: http://BluOceanAdMedia.wordpress.com
Facebook: https://facebook.com/bluocean.admedia
Twitter: http://twitter.com/BluOceanAdMedia
ITpro, ITpro ACTIVE and ITpro SPECIAL (Online Media)
Breaking news and deep analyses essential for the IT industry
Website: http://itpro.nikkeibp.co.jp/
Media Data 2011: ITpro_MediaData
ITpro is a free registration site for all professionals engaged in information and network systems. Its content covers a broad range of topics varying from the latest news from around the world to information on practical solutions, products /services, terminologies and case studies.
With over 80% accessing the site at work and 45% making daily visits, ITpro is clearly a must-visit portal for the IT profession.
Monthly pageviews: 14,709,618 (as of October 2010)
Number of unique browsers: 3,084,423 (as of October 2010) (Data from SiteCensus (Nielsen//NetRatings))
User Profile
Ad Space & Rates
What is ITpro Special?
• ITpro Special is a tie-up site, created by Nikkei BP, which usually takes the form of either a detailed explanation of the advertiser’s product or service; an interview with the CEO of the company, or a case study with a user company
• The ITpro Special runs for 4 weeks and advertisers are provided with details of all users who download the PDF of their product /service or request further information (this information can only be supplied to a client’s Japanese office or business partner due to personal data protection regulations)
• In addition, we provide reports of daily page views, user profile and CTR reports
ITpro Special Lead Generation
• The number of leads generated by an ITpro Special can be increased by booking additional traffic drivers to the microsite
• Users who want more information on products and services appearing in the advertisements in ITpro can simply fill out an online form and return their contact details to Nikkei BP by e-mail
• Users are asked to register the following information in order to download PDF files.
ITpro SPECIAL media data: ITpro_Special
Exclusive offer for advertisers
You can efficiently collect leads by making use of white paper or case report you already have in your website.
Suitable for advertisers considering using ITpro Active for the first time or wishing to obtain a certain number of leads without fail.
For more details or ADVERTISING RATES, please download ITpro ACTIVE! media data; ITpro_ActiveLeadGeneration
ITpro Media Data: http://www.nikkeibp.com/adinfo/online/itpro.html
- Creating New Market Opportunity
•Representing Publisher – Advertising Sales
•Representing Trade Show Organiser – Booth Sales
E-mail: BluOcean.AdMedia@gmail.com
Phone: (65) 6552-7388
Skype: BluOcean.AdMedia
Website: http://BluOceanAdMedia.wordpress.com
Facebook: https://facebook.com/bluocean.admedia
Twitter: http://twitter.com/BluOceanAdMedia
Nikkei Electronics
Nikkei Electronics is a comprehensive magazine covering electronics, information and communications technologies. It is by far the most trusted and valuable source of information for engineers and managers in Japan who are engaged in research, development and design at electronics manufacturers. The brand is so strong that 60.1% cited Nikkei Electronics in an independent survey asking to name one B2B magazine in the electronics field.
Website: http://techon.nikkeibp.co.jp/NE/
Media Data 2011: http://www.nikkeibp.com/adinfo/printmedia/ne.html
NE MediaData detailed 2010-2011
- Creating New Market Opportunity
•Representing Publisher – Advertising Sales
•Representing Trade Show Organiser – Booth Sales
E-mail: BluOcean.AdMedia@gmail.com
Phone: (65) 6552-7388
Skype: BluOcean.AdMedia
Website: http://BluOceanAdMedia.wordpress.com
Facebook: https://facebook.com/bluocean.admedia
Twitter: http://twitter.com/BluOceanAdMedia
Hello world!
Creating New Market Opportunity
•Representing Publisher – Advertising Sales
•Representing Trade Show Organiser – Booth Sales
E-mail: BluOcean.AdMedia@gmail.com
Phone: (65) 6552-7388
Skype: BluOcean.AdMedia
Website: http://BluOceanAdMedia.wordpress.com
Facebook: https://facebook.com/bluocean.admedia
Twitter: http://twitter.com/BluOceanAdMedia

















































